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STAR FEATURE
Sabrina
By Marjorie Smith

The saga of Sabrina is one to give heart to many a stage-struck
teenager with a yen to see her name in big, bright lights. They tell
you it takes years of hard work and heartbreak before you can ever hope
to get anywhere near the top in the world of show business, but don't
believe all they tell you. Didn't Sabrina get there in about one short
month?
In was 1954 when Norma Ann Sykes came down to London from
her native Blackpool to try her luck in the great metropolis. Could she
then have known just how far she was to go in so short a time?

The Sabrina Cult
It is not enough, as far as Sabrina herself is concerned, for her
fans to adore her beauty alone. She wants their admiration to embrace
her developing talent as an actress with a mind as well as a body.

As the now-departed Picture Post said, Sabrina
is not satisfied with Sabrina worship that is purely physical.
A girl must improve herself. And Picture Post documented
Sabrina's pursuit of Higher Things. Is there an analogy in the
fact that Picture
Post is now defunct while Sabrina marches steadily on?

Sabrina has long since reached the point where she is
seen at all the premieres and gala occasions of film and show biz.
Here she is as she was at the Warner Theatre for a new film show. And
the photograph on the left is as she was at the opening of a new West
End nitery.

It must have been obvious to people wise about the influence
of shape in show business that a measurement of 41"-22"-35" belonging
to a natural blonde could not go unnoticed for very long, and Miss Sykes
was soon making regular appearances in the glossy pin-up magazines. The
real break was to come when theatrical agent Bill Watts took a good look
at her, then another—then reached for his pen, and wrote her name
very quickly into his books. Now when you're young, blonde and you've
got those kind of measurements — and your agent is Mr. Watts — you
can guarantee that things are going to start happening — if not
to-day or to-morrow, then immediately.
What happened in Sabrina's case was that just at this time
TV producer Bill Ward was looking for a girl for the "Beauty Spot" feature
in Arthur Askey's TV series BEFORE YOUR VERY EYES, and when Sabrina's
photograph appeared on his desk—along with 23 others—he decided
his search was over. The rest is a history of what statistics can do
to a TV screen.


In advance as a real-life picture on these two pinup "stills" is
the shot of Sabrina with Norman Wisdow (sic). Sabrina is wearing her
Ascot outfit and Norman a knowing smile. This was during the shooting
of JUST MY LUCK at Pinewood Studios.

All that the TV stint required was for the lady to stand
around registering glamour, and that just came naturally to a girl like
Miss Sykes — henceforth to be known by no other name than Sabrina.
Not a line of dialogue was spoken by those lovely ruby lips, and here
was living proof that "silence is golden." Opinion has it that
physical attributes such as Sabrina's make speech quite superfluous anyway.
There was no possible doubt as to whether TV audiences
liked Sabrina—the answer was in the hundreds of fan-letters,
including an average of fifty marriage proposals, that started pouring
in each week.
Sabrina, however, was determined not to remain just
another dumb blonde. She applied herself with her usual north-country
vigour to singing lessons during the day, elocution lessons during
the evening, with lessons in deportment fitted somewhere in between.
After the TV series a sixteen-week variety tour was lined
up for Sabrina, and this had her topping the bill after only four hours
rehearsal! Eager and anxious to prove to the public that she had talents
in addition to a very insurable shape, it was a big disappointment
to Sabrina when she discovered that all she was required to do was to
drape herself decoratively against the side of the stage while cross-talk
comedians wove their gags around her. Since then, of course, Sabrina
has had a chance to show her fans she really has a voice — and
knows how to use it — and TV and radio appearances have had her
using her vocal chords (sic) as well as her physical charms, and that
means both the audience and Sabrina herself are very well pleased. Sabrina
particularly. She paid a lot of money for those elocution and singing
lessons! Currently she is wowing the customers nightly at the Prince
of Wales Theatre, where the audiences have a chance to see in person
what they could hardly believe was true on TV.

The little guy who started the big silence, Arthur Askey,
shares a crack with Vanessa Lee at a T.V. rehearsal, while Sabrina
concentrates on her gimmick of voicelessness.

A brunette wig is no camouflage for Sabrina in scenes
from RAMSBOTTOM RIDES AGAIN (Jack Hylton Film Productions)
It might well be said of Sabrina that she is the girl who
has launched a thousand shops. Her personal appearances have been many
and varied, ranging from presenting prizes at a Garden Fete to opening
a furniture store in Leeds. On the latter occasion, there were so many
people eager to catch a glimpse of the girl with the figure that sets
men gasping and girls reaching for the exercise chart that mounted police
had to be called out to control the crowds.
The law had to step in again
at Newcastle when, opening a self-service store, Sabrina threw photographs
of herself to the crowd—and started a minor riot! For these appearances
Sabrina can command anything up to £100, and, as one company director
said, she's worth every penny of it. There was also, alas, the never-to-be-forgotten
occasion when the rush of admirers nearly left Sabrina sans built-in
dress—such is the tearing impact when this fabulous frame confronts
her fans in person.

Sabrina had only just begun to look in advance of rivals
on T.V. when the Press photographers realised she had something more
than a gimmick

Nothing Quite Like It
No doubt about it, goggle-eyed fans were convinced right from the
start that Sabrina was way out ahead in her original T.V. role.
They just hadn't seen anything quite like her before — viewing
figures shot up by millions


From her first appearance Sabrina, made the way she was,
found herself made the way she is now

Wealth and fame have come early to Sabrina, but she still
retains a very down-to-earth sense of values. As long as the public clamours
for her — and they show no signs of ceasing — Sabrina will
be there. But meanwhile she is investing for the future, which — in
show business — must always be uncertain. She has acquired a costume
jewellery factory, and takes an active interest in the business, designing
many of the pieces herself. She also realises just how valuable those
41 inches are, and has taken the precaution of insuring her shape for
a cool £100,000. If you care to work it out, that means something
like £2,439 an inch! And a slight correction to a well-worn phrase,
which should now read "Inches are a girl's best friend."

At one early stage in her pneumatic career—as the
cynics call it — Picture Post, which was then still an influential
weekly magazine, confirmed the establishment of Sabrina as a star of
a very inimitable kind by starring her in a documentary feature intended
to convey that Sabrina herself realised the prospective limitations of
her body beautiful, and was devoting a large part of her time in pursuit
of culture of a more aesthetic type.

Photographs of Sabrina appeared, showing her browsing through
encyclopaedias and other ponderous tomes with concentrated and serious
determination. If she has kept up this kind of study Sabrina's general
knowledge should have reached a level where she would be able to sweep
the board at quiz shows, and even enable her to find the answer to the
64,000 question!

Once one of the usual galaxy of pinups, Sabrina
shot to a pre-eminence that promises to be as permanent as Everest.
There'll never be another quite like Sabrina because she achieved it
in a golden aura of silence—every other star just had to say
something to get anywhere at all. Oh, boy, what a beautiful
example that girl did set!
It seems inevitable these days that top flight glamour
girls should come equipped with an unslakeable thirst for culture. Remember
Marilyn and her penchant for Dostoievsky? But with Sabrina this
yen for knowledge is more than just a fad — it's yet more insurance
against the future.

This is a young lady who's determined to have any number
of spare strings to her bow. We can't somehow see her pleading for the
lead in THE BROTHERS KARAMAZOV, but if she was asked —and she thought
it would do her career some good — we reckon she'd have a shot
at it!

Pin-up photographs of Sabrina now sizzle
all over the world.
Publicity and Sabrina are synonymous—and in show
business publicity is an all-important factor. Young starlets will do
almost anything to rate a picture in one of the national newspapers and
magazines — they'll ride to a premiere in a wheelbarrow if necessary — but
with Sabrina she just doesn't have to do anything but arrive.

Everything this girl does is news — which is fine
up to a point, but not much fun if you're looking for an off-the-record
evening with a new date. You just can't get away from the news hounds—they
pop up in the most unlikely places!

Witness Sabrjna's recent and frequent dating of American
star Steve Cochran. It was certain that Sabrina found Steve's company
very congenial, and no doubt that Steve thought Sabrina a great girl
to know. But every time the pair appeared in public they were dogged
by men carrying cameras and notebooks, and press-men had them walking
up the aisle more than a score of times. To her credit, Sabrina never
came across with the corny line "We're just very good friends",
but she is reported as saying "Steve has been married twice before,
and I don't want to be third at anything."

Sabrina had her portrait painted by Fred Wood in 1956
and it wasn't so long after that that she was whispered to have captivated
Steve Cochran as a steady beau

And all the time photographers were climbing
over each other to express Sabrina in their different ways — but
all photographs came out the same way, of course.

Whatever the reason, the romance just quietly faded away,
and now Sabrina is currently seen around with Tommy Steele's enterprising
young manager.

Always a girl to speak her mind, it's obvious that there's
one point on which this twosome will agree to differ, namely Tommy's
vocalising. "Tommy's a very nice person." says Sabrina— but
she's apt to be a little less enthusiastic about his singing!

Lucky Old Sarge
C.S.M. Frederick Lonsdale and Sergeant Bill Eckersley presented Sabrina
on behalf of the Cheshire Regiment with a plaque in admiration of her
early fight against polio. They also presented her with a very correct
salute.


What the future holds for Sabrina is, at the moment, anybody's
guess. Films, TV, more variety bookings? One thing is certain, Sabrina
will not be content to rest on her reputation as it stands at the moment.

It is quite likely her career will take the most astonishing
twists and turns, and may even land her on the "straight" stage.
We don't really suppose her future plans include a season at the Old
Vic, but with a girl like Sabrina you have to be prepared for anything — and
what a boost she'd give to the role of Lady Macbeth! No correction,
we said boost and we meant boost!

Sabrina with a feather motif arrives at the Warner Theatre
for the premiere of MOBY DICK

Opening a new clothing store the Edgware Road.
That's so much Sabrina today. They want her to open every
new shop and store
This One Had To Be!
No story of Sabrina could be complete without this shot to illustrate
how she made the grade with viewers.

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